Context
Affiliate partners managing multiple downstream customer accounts with limited sales transparency.
Problem
Affiliates could not reliably track performance or payouts across portal and SPC accounts.
Constraints
Sales data originated from external vendor systems with inconsistent structures.
Scope
Data platform lead defining account activity APIs and reporting semantics.
Strategy
Normalize sales activity through a shared data vault and expose consistent summary APIs.
Architecture
Built AccountActivity APIs backed by BigQuery to aggregate usage and net sales by account and period.
Impact
Affiliates gained accurate YTD and period sales views used for rebate and incentive calculations.
Effects
Reduced disputes over payouts and improved affiliate trust in reporting.
Artifacts
Key Insights
Sales transparency is a prerequisite for scalable partner relationships.